READY PLAYER ONE
GIVE THE VIRUS HELL!
Virus Blaster is an autorunner with classy graphics, groovy music, and loads of ideas. We developed the game on behalf of DMB and their client FCIO, who had identified gaming as the ideal vehicle to communicate the importance of MNS, disinfectants and other achievements of chemistry in the fight against COVID-19 to a young target group.
In the role of Nuno Maulide, Thomas Morgenstern or Marie Curie, the players run and jump through tricky levels and shoot annoying viruses with their disinfection-blasters into the afterlife (or wherever viruses go after they kicked the bucket). The fast-paced gameplay, the varied levels with loads of different opponents and obstacles, the cool look, the global high score list and – last but not least – a killer soundtrack ensure that gamers stay tuned for a long time.PLAY NOW
READY PLAYER TWO
THE VR VERSION: MAYBE EVEN BETTER
Naturally, we couldn’t resist producing a VR offshoot of the game. What started out as a small experiment turned out to be really good in the end. The aesthetics and gameplay of the browser-game translated perfectly into virtual reality and anyone who owns a VR headset should not miss the pleasure of facing a horde of mutated viruses with their disinfection-blaster. The VR game is available for the Oculus Quest 2 (via Sidequest) and all PC-compatible headsets.GET VR VERSION
"Virus Blaster was a complete success! Highscore: 2.5 million views. 84.29 % conversion rate. 5.14 minutes avg. time spent."
HOW TO ENGAGE THE GAMING COMMUNITY
The positive feedback from the target group gave us enormous pleasure. In order to engage the gaming community, which is spoiled each and every day by an oversupply of top-quality content (already including lots of free games), you have to take their needs and expectations seriously and, above all, respect their time. You have to give them “real” games that feature demanding gameplay and offer more than just a minute of superficial distraction. Fortunately, when it comes to the technology available to pretty much all users, a lot has changed for the better in recent years: the end devices are more powerful, the browsers can do much more, and the development tools have become better and more extensive. Not to mention the endless possibilities that are now available thanks to VR. So there are no excuses for weak advertising games. Branded gaming is back!LEARN MORE