Augmented Reality

Ready for Red

Ready for Red is a learning platform around the topic of menstruation. Get to know the female body - in 3D and AR.

Client: Erdbeerwoche

GET READY

THREE-DIMENSIONAL AND DIRECT

Behind the catchy, super-sounding name Erdbeerwoche (strawberry week) is Austria’s first menstruation-focused social business with the self-declared goal of bringing sustainable menstrual hygiene into the mainstream. In order to put a positive spin on menstruation and provide girls and boys aged 10 to 16 with all the important facts about menstruation and hygiene, a modern web application with augmented reality features has recently been introduced. It was a great pleasure for us to implement this innovative learning experience with Erdbeerwoche.

READY FOR RED
Play Button

THX FOR THE PROPS

EDUCATION THROUGH INNOVATION

Ready For Red proves that new technologies like AR, VR and 3D web applications will play an important role in the future of education. We already have the opportunity here and now to produce great value for society with innovative and interactive XR tools. We can’t wait to implement more projects in this area and to inspire students and clients alike.

“With Ready for Red, we have developed the world’s first 3D and augmented reality application in the area of menstrual cycles and period products with the support of Junge Römer. Especially with this sensitive topic, Andreas and his team have shown great intuition and we are very satisfied with the result and the fast and professional implementation.” – Annemarie Harant (translated from German)