CLIENT: TIROL WERBUNG
At the heart of the viral campaign were two season of funny webisodes - one for winter and one for summer, consisting of three webisodes each. We designed and produced every aspect of the video clips, from costume design to the actual shooting and post-production.
The webisodes were shown on the Angels' website as well as on numerous video platforms and in the blogosphere. Over 100.000 people have seen the viral videos - the feedback was overwhelmingly positive.
Complimenting the webisodes, we developed and managed various websites and social profiles on behalf of the Angels of Mercy. They frequently connected with the audience, answering questions and generating engagement. There was a time when the Angels of Mercy were pretty much everywhere. Remember Myspace? Back then, they actually made it to their frontpage.